![]() You can tap and hold to position it within the circle.Īlternatively, you can choose an image from your Camera Roll (we'll be using this option later).īut you don't want any old image to be the Highlight cover. When you click to edit a highlight cover, the first frame of the story will be the cover by default. Think of Instagram Highlights as the “table of contents” to your Stories, and as a way to organise them in a way that makes it easy for customers to find and view them.Įvery business worth their salt is using Instagram Highlights these days, from gutsy entrepreneurs to the biggest companies on the planet: Why Use Instagram Highlights for Business?įor businesses and brands, Instagram Highlights are a powerful way to showcase key content and messages, and to keep that content where people are most likely to see it - at the top of your Instagram profile. They are used to showcase the best of your brand's Instagram stories, and you can make a bunch of different Highlight collections to categorise stories in any way you wish.Īnd unlike ordinary Instagram stories which disappear after 24 hours, when you save a story to your highlights, it stays there permanently. Instagram Highlights (or Instagram Stories Highlights to give their full name) are a selection of circular, tappable covers (or icons) at the top of your profile - they sit right beneath your profile bio and above the regular feed. Think of it as the ultimate guide to Instagram Highlights covers design for business. There will be a full tutorial on how to design eye-catching covers for your Instagram Highlights, lots of tips and best practices, inspiration and examples from some top brands, and cover some of the biggest problems and errors that you might come across - and how to resolve them! Use a design tool like Canva to create custom Instagram Highlight covers.Do you want to use Instagram Highlights covers for business? In this post, I’ll explain everything you need to know about them, and how they work with Instagram Stories. Design a custom Instagram Highlight cover.Then select the Story you want to add to your new highlight. On your profile, tap the +New button to the left of your current Highlights. You can also tap new to create a new highlight, then tap add. Pull them from your story. In your story, go to Highlight in the bottom right corner and choose the Highlight you want to add.Curate your Highlights covers with a purpose. Your Highlight cover is not meant to tell the whole story, but rather to entice your audience to find out more. Make your Highlight covers simple and easy to read. Your Highlight covers are one of the first things a user sees on your profile so you want to make a good first impression. Remember that looks are important on Instagram. Use high-quality photos. This might seem like a no-brainer, but use high-resolution images for your Highlight covers.Make sure that your Highlight cover designs make sense for your business. Think about the colors, fonts, and voice you’re using. Use your brand colors along with icons or words that represent the Highlight well. Tips for creating Highlight covers for Instagram You can edit your Stories Highlight cover by repositioning the image from one of your Stories or uploading a new photo. Try and use color combinations and visuals that fit your brand’s social media style. When designing your Instagram Highlight covers, it’s best practice to use colors and filters that not only look great but also give a consistent look and feel to your Instagram page. Strategic use of Instagram Highlight covers is essential for using Instagram Highlights effectively. ![]() Instagram Highlight covers are located at the bottom of your Instagram profile, so they will be part of a user’s first impression of your brand. Highlights are unique because they are accessible even after the 24-hour story expiration date. If you’re unfamiliar with Instagram Highlights, they are essentially Instagram Stories that have been saved to a user’s profile. Instagram Highlight covers are images used to label Instagram Highlights.
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